Privacy Policy

Effective Date: August 22nd, 2025

Lasso ("Company," "we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, applications, and related services (collectively, the "Services").

By using the Services, you consent to the practices described in this Privacy Policy. If you do not agree, please discontinue use of the Services.

1. Information We Collect

We may collect the following types of information when you use our Services:

  • Personal Information: such as your name, email address, phone number, billing details, or account login information.

  • Usage Information: such as IP address, browser type, device information, operating system, pages visited, and actions taken on our Services.

  • Cookies and Tracking Data: to improve your experience and analyze usage patterns.

2. How We Use Your Information

We use the information we collect for purposes including:

  • To provide, operate, and maintain the Services.

  • To personalize and improve your experience.

  • To communicate with you, including updates, support, and promotional messages (if you have opted in).

  • To monitor and analyze usage and trends.

  • To protect against fraud, unauthorized access, and other unlawful activity.

  • To comply with legal obligations.

3. How We Share Your Information

We may share your information in the following ways:

  • With Service Providers: who help us operate the Services (e.g., hosting, analytics, payment processing).

  • For Legal Compliance: when required by law, legal process, or government request.

  • Business Transfers: in connection with a merger, acquisition, or sale of assets.

  • With Your Consent: when you explicitly authorize us to share your information.

We do not sell your personal information to third parties.

4. Data Retention

We retain your information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

5. Your Rights

Depending on your location, you may have certain privacy rights, including:

  • The right to access, update, or delete your personal information.

  • The right to opt out of marketing communications.

  • The right to restrict or object to our processing of your information.

  • The right to data portability.

To exercise your rights, please contact us using the details provided below.

6. Cookies and Tracking

We use cookies and similar technologies to enhance your experience. You may adjust your browser settings to refuse cookies, but some features of the Services may not function properly without them.

7. Security

We implement reasonable technical and organizational measures to protect your personal information. However, no system is completely secure, and we cannot guarantee absolute security.

8. Children's Privacy

Our Services are not directed to individuals under the age of [13/16/18]. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will delete it.

9. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted with an updated effective date. Your continued use of the Services after changes are made indicates acceptance of the revised Privacy Policy.

10. Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at:
Lasso
info@heylasso.app

Lanewood Partners LLC
c/o Lasso
5121 HALIFAX AVE S
EDINA MN 55424